About

Rocha is a concept store focused on curated luxury across apparel, furniture, art, and home goods.
Founded by Albert Mendez and Bettina Barrow and located at 1305 East 6th Street in Austin, Texas, Rocha presents a tightly edited mix of menswear, womenswear, collectible design objects, and considered apothecary from emerging and established brands — Stoffa, Kallmeyer, Colleen Allen, Literary Sport, H-O-R-S-E, Kaptain Sunshine, and Lady White Co. among them. The assortment emphasizes sculptural form, tonal palettes, and functional refinement.
The space itself — minimal, tactile, and architectural — is designed to reflect our buying approach: thoughtful, deliberate, and anchored in long-term value. Rocha bridges the gap between gallery and retail, offering a highly intentional product mix for our discerning clients.
We partner with designers who share this ethos, whose work prioritizes construction, silhouette, and materiality over trend.
Visit us on East 6th or book an appointment for a private experience.